Impact analysis of Formula 1 – an example of qualitative spectator research

„How to rule the world“ - What moves us nowadays? Is it really money and greed? Or is it our dreams and aspirations we might sometimes not even be aware of? How do new values and the Internet universe factor in? What is the impact of women on the future?

Rheingold's 7^th congress at the "Theater am Tanzbrunnen" in Cologne will answer these questions based on current research findings.

Find everything about the agenda, topics and speakers as well as our online registration form here.

rheingold expands its fields of business and establishes a new operational unit. The rheingold salon. More about the main focus and goals.